YouTube Beats TV.
Viewers keep moving from TV to online video. YouTube earns the ads; Reels competes for the same time.
What It Holds.
YOUTUBEThe largest ad-funded video service, measured on its own.75%
FAMILY OF APPSInstagram and Facebook Reels compete for the same viewing time.25%Simulated prices. Illustrative split, not a live market.